Do you like working with data and numbers? Do you like businesses? Do you want to solve business problems by doing data analysis? If yes, you should explore the career path of business analytics.
Business Analytics is a combination of data analytics and business intelligence. It is a process that enables the business analyst to make data-driven decisions to improve business performance. Business analytics helps a company make better decisions by a clear understanding of reality.
Organizations use business data analytics to
Example: Based on historical data of hotel bookings, the company wants to predict how many hotel bookings they can make in the next month?
“Companies that use analytics are five times more likely to make faster decisions.” (BetterBuys.com)
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